Cristina Herrera
Promotions & Production Assistant/ On-Air DJ/ Podcast Host
RESUME
Professional Info
Cristina Herrera
- based in Rancho Cucamonga, CA - 909-636-3576- herrera.cristina.1201@gmail.com
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Class of 2020 CSUF Alumna
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part-time employee at 96.7 KCAL Rocks
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Street Team Promotions Assistant
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Production Assistant
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Podcast Host/ Producer of "The Girl With The Rock Show"
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Music blog in progress!
Objective:
to utilize my skills and experiences to assist in my journey as I work towards a full time job in radio and explore other opportunities within the music industry.
Education
NYU | Tisch - Clive Davis Institute of Recorded Music x Billboard
September 2020 - Present
Certification: Music Industry Essentials
Bachelor of Arts - California State University, Fullerton
August 2015 - May 2020
Major: Criminal Justice
Minor: Public Relations
Certification: Radio-Audio
Related Coursework:
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Radio-Audio Operations
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Radio-Audio News
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Radio-Audio Entertainment
- Entertainment Industry Studies: Music Entertainment
- Entertainment Public Relations
- Public Relations Management
Skills:
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Use of the Adobe Creative Cloud
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Audio editing in Adobe Audition
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Graphic design via Adobe Spark & some experience using Photoshop
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Additional graphic design via Canva
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Experience as a radio DJ in college internet radio
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Live on-air broadcast via Airtime Pro
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Remote production
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Recording
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Proficiency in MS Office Suite
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Word, Excel, PowerPoint, OneNote, Outlook, etc.
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Experience using Cision to research potential clients, organizations, companies, etc. for PR related work
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Excellent written and oral communication skills
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Professional writing for PR pitches, communications plans, presentations, etc.
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Writing for PSAs, short copy for on-air presentation
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Creative writing for blog posts: music reviews (albums, singles, concerts)
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Promotions experience in terrestrial radio
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Remote event set-up with audio equipment, music, vehicle maintenance
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Posting content on the station's social media accounts
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Formatting & posting back-end website posts via Triton
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Facilitating live call-ins with on-air talent and giveaways with listeners
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familiar with using DocuSign program
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Conducting interviews
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Social media use
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Instagram, Facebook, Twitter
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Interpersonal skills, multitasking & attention to detail
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Eager to learn any new skills necessary to complete projects
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Customer service, money-handling, schedule building and supervisorial responsibilities