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RESUME

Anchor 1
Professional Info

Cristina Herrera

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-  based in Rancho Cucamonga, CA - 909-636-3576- herrera.cristina.1201@gmail.com

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  • Class of 2020 CSUF Alumna

  • part-time employee at 96.7 KCAL Rocks

    • Street Team Promotions Assistant​

    • Production Assistant

  • Podcast Host/ Producer of "The Girl With The Rock Show"

  • Music blog in progress!

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Objective:

to utilize my skills and experiences to assist in my journey as I work towards a full time job in radio and explore other opportunities within the music industry.

Education
NYU | Tisch - Clive Davis Institute of Recorded Music x Billboard

September 2020 - Present

 

Certification: Music Industry Essentials

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Bachelor of Arts - California State University, Fullerton

​August 2015 - May 2020

 

Major: Criminal Justice

Minor: Public Relations

Certification: Radio-Audio

Related Coursework:
  • Radio-Audio Operations

  • Radio-Audio News

  • Radio-Audio Entertainment

  • Entertainment Industry Studies: Music Entertainment
  • Entertainment Public Relations
  • Public Relations Management

     

Skills:
  • Use of the Adobe Creative Cloud

    • Audio editing in Adobe Audition

    • Graphic design via Adobe Spark & some experience using Photoshop

  • Additional graphic design via Canva

  • Experience as a radio DJ in college internet radio

    • Live on-air broadcast via Airtime Pro

    • Remote production

    • Recording

  • Proficiency in MS Office Suite

    • Word, Excel, PowerPoint, OneNote, Outlook, etc.

  • Experience using Cision to research potential clients, organizations, companies, etc. for PR related work

  • ​Excellent written and oral communication skills

    • Professional writing for PR pitches, communications plans, presentations, etc.

    • Writing for PSAs, short copy for on-air presentation

    • Creative writing for blog posts: music reviews (albums, singles, concerts)

  • Promotions experience in terrestrial radio

    • Remote event set-up with audio equipment, music, vehicle maintenance

    • Posting content on the station's social media accounts

    • Formatting & posting back-end website posts via Triton

    • Facilitating live call-ins with on-air talent and giveaways with listeners

      • familiar with using DocuSign program​

  • Conducting interviews

  • Social media use

    • Instagram, Facebook, Twitter

  • Interpersonal skills, multitasking & attention to detail

    • Eager to learn any new skills necessary to complete projects

  • Customer service, money-handling, schedule building and supervisorial responsibilities

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